If you do, you run the risk of your followers losing interest in you, generating rejection and unfollowing you. The audience in social networks does not see this channel as a place only to advertise products, but rather sees it as a means to obtain information about your company, brand or local and communicate with you directly without the bureaucracy of yesteryear. SCHEDULE, ORGANIZE AND CLASSIFY YOUR PUBLICATIONS Keeping an orderly schedule is a task that every community manager must do. This will be the only way not to lose the order of your publications and not skip any day.
Remember that a presence on social networks is vital for any brand that wants to remain in the minds of consumers and maintain adequate levels of visibility and engagement. If you are not regular with the executive email list publications, we are simply wasting all the effort we made in our campaign. Perhaps you can lend a hand with tools that help you make posts automatically and on a scheduled basis at the times that we have previously studied and where our audience is most active. BEFORE POSTING REVIEW AND CHECK It is very important that before publishing any post, you verify that everything is correctly written and that the spelling and grammar are correct. In the same way, if you are going to use photos that are not yours, check that they are not under copyright license so that you avoid legal problems.
Try to use image banks like freepick or pixabay. EXAMPLES OF EFFECTIVE CONTENT MARKETING There are many companies that currently use content marketing perfectly, here are two examples of accounts that know how to apply this technique very well and exploit experiences related to their niche through their blog without the need to sell directly. L'Oreal is one of the brands that has cultivated content marketing very well, offering beauty advice to its female audience through its blog on the web. the real On the other hand, there is the page of the Latin American airline Latam.
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